diff --git a/README.rst b/README.rst
index 146efa2..447e2f1 100644
--- a/README.rst
+++ b/README.rst
@@ -39,6 +39,19 @@ Note that the DCOS CLI has tight integration with DCOS and certain
 functionality may not work as expected or at all when using it directly with
 Mesos and Marathon.
 
+Controlling Analytics Reporting
+-------------------------------
+
+The CLI reports usage and exception information to Segment.io. If you're
+developing against the CLI or running the current master, please set
+the :code:`DCOS_PRODUCTION` environment variable to false. This will
+ensure analytics are sent to the correct environment::
+    export DCOS_PRODUCTION=false
+
+Alternatively, if you wish to turn reporting of analytics off entirely,
+you can set the :code:`core.reporting` property to false::
+    dcos config set core.reporting false
+
 Dependencies
 ------------