diff --git a/nova/tests/unit/virt/libvirt/test_driver.py b/nova/tests/unit/virt/libvirt/test_driver.py
index 31aef2ebd380..3b4cde600cea 100644
--- a/nova/tests/unit/virt/libvirt/test_driver.py
+++ b/nova/tests/unit/virt/libvirt/test_driver.py
@@ -2414,6 +2414,7 @@ class LibvirtConnTestCase(test.NoDBTestCase,
         self.assertEqual("/sbin/init", cfg.os_init_path)
         self.assertEqual("console=tty0 console=ttyS0 console=hvc0",
                          cfg.os_cmdline)
+        self.assertEqual("OpenStack Nova", cfg.os_init_env['product_name'])
         self.assertIsNone(cfg.os_root)
         self.assertEqual(3, len(cfg.devices))
         self.assertIsInstance(cfg.devices[0],
@@ -8665,6 +8666,8 @@ class LibvirtConnTestCase(test.NoDBTestCase,
         check = [
             (lambda t: t.find('.').get('type'), 'lxc'),
             (lambda t: t.find('./os/type').text, 'exe'),
+            (lambda t: t.find("./os/initenv[@name='product_name']").text,
+                    'OpenStack Nova'),
             (lambda t: t.find('./devices/filesystem/target').get('dir'), '/')]
 
         for i, (check, expected_result) in enumerate(check):
diff --git a/nova/virt/libvirt/driver.py b/nova/virt/libvirt/driver.py
index 5be7a172af8f..b1f2427462d2 100644
--- a/nova/virt/libvirt/driver.py
+++ b/nova/virt/libvirt/driver.py
@@ -5068,6 +5068,7 @@ class LibvirtDriver(driver.ComputeDriver):
         elif virt_type == "lxc":
             guest.os_init_path = "/sbin/init"
             guest.os_cmdline = CONSOLE
+            guest.os_init_env["product_name"] = "OpenStack Nova"
         elif virt_type == "uml":
             guest.os_kernel = "/usr/bin/linux"
             guest.os_root = root_device_name
diff --git a/releasenotes/notes/bug-1834506-7c6875bbdc32ab0b.yaml b/releasenotes/notes/bug-1834506-7c6875bbdc32ab0b.yaml
new file mode 100644
index 000000000000..716cc954ac9c
--- /dev/null
+++ b/releasenotes/notes/bug-1834506-7c6875bbdc32ab0b.yaml
@@ -0,0 +1,4 @@
+---
+features:
+  - |
+    LXC instances now support cloud-init.